Audio production with AI

Save resources, enjoy the benefits

Customised audio elements such as radio spots, telephone waiting loops or announcements have become an integral part of modern marketing. They convey professionalism and arouse emotions. Above all, they create proximity to customers. But the creation of such audio content is associated with major challenges because it ties up a lot of resources. We at socoto believe that this is no longer up to date. Especially in a digital world that demands fast and flexible solutions, companies should look for alternatives. Audio production with AI is one of them.

Why does retail communication hardly ever use audio?

Many retail companies want to present themselves in a professional, unique and approachable way. Audio would be a good option here, but the following pain points are a deterrent:

• High costs: professional voice talents for individual texts, especially for short sections such as telephone waiting loops or personalised radio spots, are expensive.
• Time-consuming: from selecting the voice to recording and final approval, this not only costs money, but also valuable time.
• Difficult data integration: integrating such audios into existing Marketing Management Systems is often tedious and can only be done manually.

The result: many companies completely forego the opportunity to reinforce their communication with target group-orientated audio recordings.

The solution: integrated audio AI

Thanks to modern AI solutions, these obstacles are a thing of the past. Retail companies can score points when it comes to audio by using artificial intelligence. They benefit from the following advantages:

1. Perfectly tuned voices: with a good audio AI, you can precisely match AI voices to the main advert.
2. Automated production: creating entire adverts or just parts of them in the highest quality is quick and easy.
3. Great flexibility: changes to the text? No problem. The AI adapts your audio content in seconds.
4. Professional results: with the right AI software, your announcements and spots will sound just as high-quality as those of a human speaker.

With our powerful Marketing Management Software, you can now rely entirely on AI-supported audio production. All audio elements can be created, customised and integrated into existing campaigns directly in socoto MMS. This not only saves time and costs, but also opens up new opportunities for your company to personalise your brand and work efficiently at the same time.

Audio content rethought

The integration of AI voices into a powerful Marketing Management System is a real game changer. Companies that rely on modern technologies can use it to push their audio content and take their retail communication to a new level.

Are you ready to strengthen your presence in the market with AI-generated audio content? Contact us and find out how we can support you with the implementation!